THE EUROPEAN STAFFING MARKET

IN THIS XERFI GLOBAL REPORT :

MARKET ANALYSIS IN THE LIGHT OF THE COVID-19 CRISIS

In addition to a comprehensive view of the sector's environment and demand (macroeconomic factors, changes brought about by digital transformation and ecological transition, etc.), the study provides our exclusive analysis of the past evolution of the european staffing market and its prospects. In particular, it outlines the impact of the health crisis and the lessons to be learned from the current situation.

COMPANIES' BUSINESS STRATEGIES

Diversify, improve service, increase productivity, digitalise the business model, go international, expand territorial coverage, build well-known brands: the report details the growth levers prioritised by the european leaders in the staffing market, after analysing their main strengths and weaknesses.

EXPLANATION OF THE CHANGES IN THE COMPETITIVE LANDSCAPE

This report also provides an individualised and aggregated financial analysis of the operators' financial performance. In particular, it deciphers the evolution of sales and operating profit rate for the analysed companies.

1. EXECUTIVE SUMMARY

SUMMARY AND KEY PAGES OF THE REPORT

The summary provides all the elements needed to understand the major trends in the sector and foreseeable developments, drawing on analyses of the market outlook and the strategies of the companies.

2. MARKET FUNDAMENTALS

SCOPE OF THE REPORT

OVERVIEW

MARKET FUNDAMENTALS

3. THE MARKET AND LEADERS' ACTIVITY

SECTORAL ENVIRONMENT

• Overview (PESTEL analysis)

• Socio-cultural trends

• Technology

THE EUROPEAN STAFFING MARKET

• Macroeconomic environment

• The European labour market

LEADERS' ACTIVITY AND PERFORMANCES

• Revenue

• Operating profit rate

• Individualised activity and performances

4. COMPETITION AND LEADERS' STRATEGIES

COMPETITIVE ENVIRONMENT

• Porter's 5 forces (Overview)

• Intra-sectoral competition

• Threat of new entrants

• Threat of substitutes

• Bargaining power of customers

• Bargaining power of workers

COMPETITIVE STRUCTURE

• Competitive landscape

• The major HR markets and their competitive intensity

• Categories of actors and their activities

• Leaders' positioning

LEADERS' STRATEGIES

• Overview

• Horizontal diversification

• Vertical diversification

• Service improvement and productivity gains

• Digitalisation of the business model

• Internationalisation and network expansion

• Development of eminent brands

5. SOURCES

6. ANNEXES

7. FORCES AT WORK

• Rankings of the 10 world leaders in the european staffing market

• Key performance indicators of the 10 leaders (revenue growth and EBIT rate)

• SWOT analysis of the 10 leaders

8. LEADERS' PROFILES

• RANDSTAD

• MANPOWERGROUP

• THE ADECCO GROUP

• HAYS

• SYNERGIE

• GROUPE CRIT

• STHREE

• PAGEGROUP

• STAFFLINE GROUP

• ROBERT WALTERS

RANDSTAD

MANPOWERGROUP

THE ADECCO GROUP

HAYS

SYNERGIE

GROUPE CRIT

STHREE

PAGEGROUP

STAFFLINE GROUP

ROBERT WALTERS